BuzzCity Named a Red Herring 100 Asia Company

Award recognizes 100 private companies in Asia that drive the technology industry's future

Hong Kong, 21st August 2006: BuzzCity has been named one of the Red Herring 100 Private Companies of Asia.

"The level of entrepreneurial activity in Asia is no longer surprising," said Joel Dreyfuss, editor-in-chief of Red Herring. "The biggest shift is the emergence of innovative and disruptive companies that can play on the world stage."

Red Herring's lists of private companies are an important part of the magazine's tradition of identifying new and innovative technology companies and entrepreneurs. Companies like Google and eBay were spotted in their early days by Red Herring editors as those that would change the way we live and work.

"BuzzCity operates a series of mobile commerce networks that is centered on our high traffic community portal - myGamma. The traffic generated by our WAP community provides numerous opportunities for publishers, merchants and advertisers." says Dr Lai Kok Fung CEO, BuzzCity Ltd. "We're delighted at being recognized as one among the leaders in Asia by Red Herring."

Red Herring's editorial staff rigorously evaluated more than 600 private companies. The nominees were rigidly evaluated on both quantitative and qualitative criteria such as financial performance, technology innovation, quality of management, execution of strategy, and integration into their ecosystem. This unique assessment of potential is complemented by a review of the actual track record and standing of a company, allowing Red Herring to see past the "buzz" and make the list an invaluable instrument for discovering and advocating the greatest business opportunities in the industry.

About BuzzCity

BuzzCity is a developer of global wireless communities and consumer services. BuzzCity's primary offering is myGamma (http://www.mygamma.com), an international wireless networking community with paid membership. Aimed at young adults worldwide, myGamma provides many avenues for members to interact, broaden their social circles and maintain their mobility. myGamma also provides merchants with a unified platform for content owners & providers to sell their online merchandise.

Established in 1999 in Singapore, BuzzCity now offers myGamma in more than 30 countries in Asia/ Australia, North & South America, Europe, Middle East and Africa.


About Red Herring 100 Asia Conference

Red Herring 100 Asia Conference is an invitation-only event for CEOs, select senior executives, and Venture Capitalists. Red Herring 100 Asia will bring together executives from mostly private companies. These executives will be joined by senior executives from public companies and Venture Capitalists.


About Red Herring

Red Herring is the weekly magazine technology entrepreneurs, investors and industry observers read to stay ahead of the curve and to be better informed about the global marketplace. Red Herring covers technology, innovation, financial strategies, important personalities and trends that are transforming the world of business with unique insight, opinion and forward-looking analysis. Readers turn to Red Herring for knowledge to make strategic decisions, build companies and create a competitive advantage for their businesses. Red Herring articles, blogs, research and event information can be found online at www.redherring.com.