The NIA is the definitive award for the infocomm industry in Singapore that recognises the 'best of breed' in information technology services. BuzzCity’s community based mobile advertising network is among those that have conclusively demonstrated steady growth and commercialisation. BuzzCity’s network delivers billions of advertising banners each month for global customers. By working on a cost per click model, the network allows advertisers to name their price for each campaign they run.
KF Lai, CEO of BuzzCity said, "Our customers work with us to maintain their competitive edge; and to have the NIA recognize this is a huge honour of our ideas and direction. This is great validation for us, particularly in these trying economic times."
Lai continues: "There is a significant segment of the global consumer market whose primary access point to the web is via mobile. As more companies recognise this we expect the relevance of our service will continue to grow in all markets we serve".
BuzzCity is a developer of global wireless communities and consumer services. Established in 1999 in Singapore, BuzzCity today operates the world’s largest wireless community - mygamma.com - for two distinct audiences: the newly connected emerging middle class in developing markets and the blue collar sector in developed regions. These "unwired" consumers, are accessing the mobile Internet on their phones due to widespread and affordable wireless access.
BuzzCity provides marketers with unprecedented opportunities to reach this audience via its far-reaching advertising, merchant and publisher programs. Additional information can be found at www.buzzcity.com.